Some would say that I'm cynical, negative and pessimistic in addressing the trade of real estate consultant as we are called today. But how to thrive in a profession whose status has not changed since 1972? The conditions of access have made it one of the least rewarding: vendor crates salads Rungis one day, powered real estate agent the next day because the more that real estate professionals, agencies seek above all professionals sale.
Only coercion to obtain the registration card to negotiate: not having been convicted of a crimes listed in Article 9 of Law Hoguet (the status of commercial agent is still more lax) Issued annually, this card, very few have the negotiators and therefore the commissions and mandates of this could be easily exposed.
Open a real estate agency is a breeze, just to have a minimum education (bac + 2) or proof of employment in the sector for a period shorter or longer depending on the case ( a maid in a public housing agency may well open his after 10 years)
A minimum financial input, select CPR (professional indemnity) and a financial guarantee (which includes funds held) to find a room, install a desk, telephone, 4 chairs and voila!
If we consult the yellow pages of the site there are today in Paris 232 funeral, 603 banks, 635 florists, 832 bakeries, cafes and some 2602 2693 estate agents!
Fierce competition with methods of carpet merchants, the omnipresent shadow of the PAP, which is a killer, a brand adrift, commissions incommensurate with the service provided, so cynical, pessimistic, negative? not that much, realistically, simply.
To understand this we must bear in mind that the boss of an estate agency does not manage stock, made a minimum investment, that pays no more or less its stages but which relate if they sell ten times the development and otherwise are fired without compensation as they are subject to a contractual obligation of result.
The system advances on commissions, widely used in the profession and that I "enjoy" is a gem of ingenuity capitalist because every time I get to pay 1000 euros I have 1350 euros to the employer for I pay much of my expenses.
As the Committee is recognized in the best case, that after three months upon signing of the deed at the notary we easily found a negative of 4050 euros, so we don ' touched on that 3000 while working like a madman. It is not life grand?
is unfair and immoral but legal and that is why turnover is so important and that every day hoping to open new branches enjoy the windfall.
At the end of my training ESPI many headhunters came to see us, all the major networks, of course, have sent their recruiters, but there was also in the lot of future patterns of agency, two in particular are excellent examples of this perception purely venal profession.
The first "young" retiree EDF has no money worries (Bl) wants to get into real estate because it is inactive now, well he's afraid of boredom anyway it will not make it long, "just enough to buy a boat for trips to the islands"
The second has just sold his ready to wear shop in the Sentier, real estate attracts because that "selling it knows" and "there's money to be made" only take co agents at first, candidates?
And that's how we find ourselves in a city renowned for the beauty of its monuments and its cultural diversity with more real estate agencies that it does have cafes and museums combined.
forests being murdered for printing flyers where they repeat all the time it's the right time to sell. Because it is you, and you deserve it, you a free estimate is even reserved! Image she hopes to give the profession by devaluing their work to beg for a mandate?, What other job is there a benefit party without cons? How much credit in his tie conditions in these pseudo estimates, and that's the irony of this sad farce, used primarily to future sellers to inflate their reserve price on the PAP by incorporating a com agency?!
Of all the countries of the Eurozone is us where commissions are higher and the market share of the lowest.
How agencies want to get out if they all use the same methods? Some push the stupidity to put on To stay or to sell to rent the description of a property for which there are already 14 similar ads with a photo?? (Lived with a mandate that I easily entered, too ... and finally I did not put in pub)
There have been attempts at self-help groups and agencies such as Together (pooling of all orders) or MLS (Multiple Listing Service Agency or stock exchange exclusive mandates) but to no avail. Having tested both I can only see the devastation. Individualism and non-compliance with the rules of the game these are the main reasons for the failure of agencies together with the idea, however, was not bad. On the SIA, I remember at one point there must be something like 54 agencies listed, and there were only 43 mandates (unmarketable) who share in the purse! The height is that those who play the game and then fed into money to pay their dues in addition to 70 euros per pack of three terms!?
Another perverse effect of this system: we will focus on the massive recruitment of new members to make as much money as possible.
should know that in real estate are not at all complaining, some employers also agencies that are doing very well, franchises, they, suck up to 6% of annual turnover of the agency and more baksheesh's input. Large groups of ads on Internet and free newspapers for the remaining share of the spoils. Do not be surprised if upon arrival, with so much mess and mouths to feed, Prices transaction fees are so high.
It is far from the pragmatism of Americans who were in the same situation as us 20 years ago and now control 90% market share. Offering a full range of services to clean up the profession to enact strict rules of conduct, encourage training and harmonize commissions by relying on volume rather than looking for the maximum gain is what has saved Real Estate across the Atlantic!
In the land of Uncle Sam's relationship with the customer is not confined only to open the shutters and to visit the winery, our colleagues offer a turnkey service that runs from the entry of toddlers to school until the taking of administrative expenses related to the relocation. The concept of service combined with a rigorous examination of knowledge (a real estate agent in Florida who has recently told me that a degree was as difficult as a lawyer) largely explains the reasons for success. Remains to apply the same revenue in France. It is our survival.
diary of a realtor in Paris 
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